NCET

Clusters of bubbles floated toward the ceiling.

A box of glazed doughnuts enticed passers-by. Although the props denote light-hearted fun, Clark County officials used them Thursday to launch an air quality campaign with a message that’s no laughing matter.

At the heart of the campaign is the notion that the air we breathe is as fragile as a bubble and not something you want to burst.

The new "Protect the Air We Share" program is two-pronged. The county will work harder to encourage people to generate less ozone and airborne dust, while offering residents a new online tool for checking air quality in the valley, said Brenda Manlove Williams, spokeswoman for the county’s Department of Air Quality and Environmental Management. Read full story:

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This entry was posted on Wednesday, December 24th, 2008 at 12:29 pm and is filed under Las Vegas. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.