Small-business profile: Carpet cleaners take green approach

move to Reno in 2002 provided Todd and Roberta Newman an opportunity to enjoy a different environment and to begin a new business venture.photo

For 23 years, Todd Newman was a stockbroker on the Options Floor of the Pacific Stock Exchange in San Francisco, and Roberta Newman sold medical malpractice insurance.

After looking into various business opportunities, the couple elected to start a carpet and upholstery cleaning business that relied on an environmentally-friendly product Todd Newman had learned about during his years on the stock exchange. After moving to Reno, friends encouraged him to pursue the opportunity.

rgj.com

Newman’s Natural Carpet & Upholstery Care was formed in 2004, and the process is unique in that there is very little water used during cleaning. The solution is 100 percent natural, soap- and detergent-free, odorless and contains no volatile organic compounds (VOCs). It is Indoor Air Quality approved. Read full story:

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