solar start-up that saves energy–and cash
Lynn Jurich was flying from Hong Kong to Shanghai when a flight attendant told passengers to “look outside at the clear skies.” What Jurich saw disturbed her greatly: a blanket of gray 
smog. “It kind of hit me right then and there that this is a real issue. This is our Earth,” she says, adding that she decided that it’s “my responsibility as a business person to try to solve these problems.”
When she was at Stanford pursuing her MBA, Jurich and a classmate founded SunRun. The start-up pays homeowners to have solar panels installed and then signs the customers up for long-term contracts to buy solar power at fixed prices. “So they get benefits for the environment, benefit on a monthly savings, and they get to lock that rate in for the next 20 years,” Jurich explains. Her big goal: Displace half of the $150 billion annual residential electricity market with solar power over the next two years. Read full story:
