This word has been used a lot lately: unprecedented. However, it’s safe to say that increase in digital media consumption and the need for a digital marketing strategy is not. It’s been on the rise for decades. COVID-19 made us all acutely aware that businesses can not avoid going digital (at least partially) to survive the economic hardships we’re experiencing.
Read MoreLacking focus? Low on motivation? Too many distractions at home to be able to get anything done? Are your work-life boundaries getting blurrier by the day? You’re not alone. According to a survey by Thrive Global: “Ninety-six percent of companies now say their productivity has been affected during the pandemic.
Read MoreWe all know those amazing communicators who are able to get their colleagues to hear and support their ideas, motivate others to think or act differently, and inspire positive change. When they speak, others listen… and agree! How do they do it?
Read MoreAlana Ridge has been elected to the board of directors of NCET, a member-supported nonprofit that produces educational and networking events to help people explore businesses and technology. Wes McQuillen and Kyle Robertson have been re-elected to the NCET board.
Read MoreAs more business owners work from home and ask their employees to work remotely as well, they’re wrestling with how to adapt their accounting software to meet their changing needs. Should they continue to use QuickBooks Desktop (QBDT) or should they instead adopt QuickBooks Online (QBO), the cloud-based version?
Read MoreOK, so you’ve finished production of your latest marketing video package, your posting calendar is set, and it’s time to post the first video. Where do you begin? Well, hopefully you began when you hired your production company. If you find yourself saying “Yikes,” all is not lost but be aware your video should be delivered in a video package complete with different ratios, SRT (caption) files, and thumbnails to match.
Read MoreAs a business owner, situations like COVID-19 can send you into a tailspin. When an unexpected circumstance hits, you tend to redirect your focus and resources towards that situation. COVID-19 has probably taken that to the extreme for you.
Read MoreHow do you know if your business idea has the potential to be successful? Conduct a market analysis. A market analysis is an in-depth assessment of the potential target market, your competition, and the need for a product or service, and provides a realistic and honest assessment of the viability of your new idea.
Read MoreHow do you know if your business idea has the potential to be successful? Conduct a market analysis.
In Part 4 of our series, we explore how A market analysis is an in-depth assessment of the potential target market, your competition, and the need for a product or service, and how it provides a realistic and honest assessment of the viability of your new idea.
Read MoreMany of us have been testing our conflict management skills recently. We are working in new ways, homeschooling children, spending endless hours sheltering-in-place with family members, and trying to maintain at least six-feet apart from others when we venture into the world to obtain essential supplies.
Read More“Nevada United Roadmap to Recovery” is designed to build a path forward and safely restart Nevada’s economy. In the introduction of the 28-page pdf, he writes, “We have taken great steps together as a state to keep Nevadans safe against COVID-19, and while we continue to do that, we must now chart a responsible path forward that will get Nevadans back to work under a ‘new normal.'” The roadmap outlines a coordinated, state-specific plan to address the COVID-19 public health and economic crisis.
Read MoreAs the “New Normal” becomes a reality, many of us now find ourselves working from home. While many of us have worked from a home office before, for most it is a strange environment to become productive in. Along with the kids and dogs, the lack of physical coworker contact, and a real sense of uncertainty, suddenly, we have been given a new set of tools to work with.
Read MoreAre you scrambling to keep up with new requirements in human resources? New levels of communication with clients and customers? Changes in products and services that you’re able to offer? Or maybe you’re one of the lucky ones whose changes in your business haven’t been material. And, maybe you’re thinking about expanding your business during this time.
Read MoreUniversity of Nevada, Reno Master of Business Administration student Nicolo Monforte and Matt Linder, a University of California, Davis graduate, took home this year’s $50,000 grand prize at the annual Sontag Entrepreneurship Competition for their company, Sturn Designs.
Read MoreDo you own or operate a Nevada small business impacted by the pandemic? Do you need help preparing for business recovery? There are business support groups and services available to assist you! To help these businesses navigate the difficult times and prepare for recovery, the Nevada District Office of the U.S. Small Business Administration (SBA), the Nevada Department of Business and Industry (B&I) and other business resource partners for the iChallenge 2020.
Read MoreLast month, in the early days of social distancing and working from home, you may have caught my article with a list of free collaboration tools that make remote work easier. That was just a taste of what’s out there from general communication tools to industry-specific software. So, how do you choose the right tools for your company?
Read MoreIn early February, if you had talked to someone at the Reno Chamber of Commerce or even NCET, they’d say their role was to connect Nevada businesses, help them manage growth and find great talent. In the wake of COVID-19, the story has changed.
Read MoreWhy think about starting a business NOW? Because it’s an effort that requires lots of planning; so take the opportunity today to start the process and be ready to launch your business when all of this is behind us.
The company description provides key details about what the company is all about and answers these questions:
According to FlexJobs’ recent annual survey, 65% of respondents feel more productive at home during the workday than at their traditional office, mainly due to fewer distractions. The caveat: it’s easy to work through breaks and after 5 pm while in the comfort of your home.
Read MoreDo you find yourself anxious, afraid, panicking? Days going by not being able to do anything, forgetful, or eating your way through the fridge to calm down? It happens to me too. We have too many unknowns to deal with right now. Our minds spin out of control.
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