The State of Nevada’s Pandemic Emergency Technical Support Grant Program makes $20 million in Corona-virus Relief Funds available to provide operational support to small businesses, non-profits organizations, arts and culture organizations, and local Chamber of Commerce impacted by the COVID-19 pandemic.
Read MoreNo one has the ability to see the future with total accuracy. But as a lending officer in a community bank, there is one tool that can offer a pretty reliable look at the future of a credit relationship with a businessperson who’s applying for a loan – a credit report.
Read MoreWhat does track-and-trace software, Dirty Wookie, panty subscriptions, cybersecurity and salumi have in common? They’re all products or services offered by the organizations that won the 2020 NCET and EDAWN Awards.
Read MoreGreat news! It looks like the economic freefall is over, and getting back to marketing during coronavirus makes sense for most businesses.
Read MoreFrom pre-K through high school and beyond, the schools and educational opportunities available across Northern Nevada are some of best in the Silver State — not to mention across the West as a whole.
Read MoreBy now, the evidence is clear: Compelling content is a crucial part of any marketing strategy. Sharing valuable content that your target audience craves boosts the chances of new customers finding your company organically as they search online for the information they need before making a purchase.
Read MoreAmid a global health crisis, the team at the Haws Corporation didn’t slow down innovation. Instead, they accelerated the development of products and tools they knew would be critical to help healthcare workers, scientists, educators, and other essential workers.
Read MoreFor more than a year, serial entrepreneur Van Tucker had been trying to resolve 3D printing issues for his Reno-based startup Solati Health, which fabricates and develops prosthetic solutions for amputees.
Read MoreDespite coronavirus’s impact on business, brands have a tremendous opportunity to connect with customers and meet their rapidly changing needs. If they don’t, consumers are increasingly more willing to move onto the next business that can meet their needs.
Read MoreSometimes in business, something just isn’t working, despite the best efforts of everyone involved. This is when founders have a choice: Either close up shop, or consider a strategic pivot into a new direction. If the founding team isn’t quite ready to call it quits, there are certainly a few telltale signs that a pivot should be considered.
Read MoreUBS recently noted in their On-Air podcast that “78% of business owners expect to fund their retirement through their business – but 95% don’t know what their business is worth”. And today, in our COVID world, business values are often quite different than a just few months ago.
Here are five reasons it’s important for you to know what your business is worth:
A while back, Benjamin Griffith noticed something while gathered with family to celebrate his brother-in-law’s college graduation. Griffith’s mother-in-law, he realized, spent most of her time preparing and cooking food in the kitchen, missing out one time with family and friends.
Read MoreCOVID-19 transformed a vast majority of office workers into stay-at-home workers. Instead of being united by water cooler talk and endless hours in conference rooms, workers are now bound by instant messaging apps and countless hours of video conferencing.
Read MoreWhile massive wildfires continue to rage across California lands at a never-before-seen pace, the state’s National Guard is filling the skies with air tankers and helicopters to suppress the fires and rescue people trapped amid billowing smoke and fast-moving flames.
Read MoreEven if we have been blessed with good health, COVID-19 has changed the way we live, learn and work. As we have adjusted to the “new normal,” employees have gone back to work, and students returned to school. But for thousands of Nevadans, the pandemic has left them without a job to which to return.
Read MoreNow we’re at the ominous-sounding “marketing plan” step, which I promise, should not inspire thumb-sucking and cold sweats. In fact, if you do a basic search of your favorite engine, you’ll discover countless tips about developing a marketing plan — including the fact that a good one includes anywhere from four to 267 “fundamental elements.”
Read MoreMany high school students spend their summers working a full- or part-time job. Priyanka Senthil spent hers helping launch a social enterprise.
Read MoreSpace is hard to come by for a startup in Silicon Valley — especially lab space. This is one of the many reasons why startup company Bioelectronica decided to branch out at the University of Nevada, Reno’s Nevada Center for Applied Research (NCAR).
Read MoreIs your company producing great marketing that connects with your target audience and inspires action? If you’re like most organizations out there, the answer is no. Sure, there are pieces that stand out – a great tagline that sticks in our head or an innovative use of technology that gets a message out at just the right time – but, if we actually look at a typical marketing campaign from top to bottom, you’re going to see a lot of holes.
Read MoreStudies have shown that an estimated 62% of Americans sleep with their mobile phones in or near their beds. Entrepreneurs, who are often stretched thin by competing responsibilities and tasks, are without a doubt a big part of that number. What you can get done on your phone is incredible.
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